On Saturday June 8th, Guinness Nigeria through the No.1 best-selling international Gin brand, Gordon’s, hosted its 2ndedition of Gordon’s Playground – a vibrant invite-only soiree for gin lovers. This anticipated event came alive at Amore Gardens, Lekki, Lagos to mark World Gin Day.
Introduced in 2022, Gordon’s Playground is a playfully curated experience for G&T enthusiasts and social butterfliesto reconnect and make new connections. The Gordon’s Playground once again captivated attendees with an elevated experience, featuring playful installations, interactive games, Gordon’s infused treats and a collection of G&T cocktails.
The Playground saw Gordon’s unveil its new Gordon’s Pink Berry & Tonic Premix to hundreds of guests. An innovation offering a first-of-a-kind G&T drinking experience in this market, to further highlight Gordon’s dedication to elevating the cocktail culture.
The evening was also nothing short of spectacular with electrifying performances that kept the crowd dancing and energized throughout the night by Alternate Sounds, SimsstheDj, Hanni and Wandi, M.I.A, and Tolu Daniels.
Uche Onwudiwe, Marketing Manager Mainstream Spirits & RTD, Guinness Nigeria, shared his thoughts on the event, stating, “Gordon’s Playground is more than just a celebration of our gin. It’s a testament to our commitment to creating memorable experiences and nurturing Nigeria’s vibrant cocktail culture. Our new Gordon’s Pink Berry & Tonic Premix reinforces our dedication to pushing the boundarieson G&T enjoyment and leading the Gin category.“
Gordon’s Playground 2024 was a remarkable testament to the brand’s legacy of exceptional quality and innovation. As always, Gordon’s continues to set the standard in the world of spirits, delighting gin enthusiasts and setting trends in cocktail creation.
See more photos from the event
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